top of page

Initial Public Offerings: Should You Invest?

  • Writer: Mark Fonville, CFP®
    Mark Fonville, CFP®
  • Aug 1, 2019
  • 4 min read

Updated: Nov 1, 2023

Initial public offerings (IPOs) often attract initial public interest—especially when familiar brands become broadly available to investors for the first time.


In recent months, investors have had the opportunity to buy shares of ride‑hailing networks Uber and Lyft, workplace productivity services Zoom and Slack, and other high-profile businesses ranging from Pinterest to Beyond Meat.



News outlets contribute to the frenzy, building anticipation, tracking the early hours of trading, and casting judgment on the IPO’s success. Investors, perhaps lured by tales of outsized returns, try to get in on the action early.


New Dimensional research reveals the fundamental challenges IPO investors face. They may not be able to trade during the early hours, when the biggest price movements frequently occur. Lockup periods also often restrict when shares held by early investors can be resold on secondary markets, which can meaningfully limit the available liquidity in the first six to 12 months after an IPO. And medium‑term IPO performance is often underwhelming.


Dimensional’s Research team studied the first-year performance of more than 6,000 US IPOs from 1991 to 2018 and found they generally underperformed industry benchmarks. The researchers also found that known drivers of expected returns largely explain that underperformance.

SHORT-TERM IPO RETURNS

IPOs are commonly associated with outsized stock returns on the first day shares become available, although these returns may not be attainable by all investors due to the allocation process. Researchers have shown that initial trading prices typically exceed the IPO offering price. However, accessing these first-day returns requires an allocation from the underwriting banks.


Studies have documented an adverse selection problem associated with IPO share allocations and find that allocations to IPOs having poor first-day returns have generally been easier to obtain, while allocations to IPOs with good first‑day returns have usually been reserved for certain clients of the underwriting banks.


MEDIUM-TERM IPO RETURNS

Given that many investors may not be able to access these initial returns, Dimensional focused on the performance of IPOs in the secondary market. How do IPOs perform in their first year?


The sample for Dimensional’s study consists of 6,362 US IPOs that occurred from January 1991 to December 2018 and for which data is available.


Exhibit 1 shows the annual frequency and market cap distribution of IPOs among firm size groups. The period from 1991 to 2000 is characterized by a relatively high IPO frequency rate of 420 per year and is followed by a less active 18-year period during which the rate falls to 120 IPOs on average per year. Although the number of IPOs has declined, the average IPO offering size is almost three times larger over the most recent period, as compared to the initial 10 years in the sample.


Bar chart showing annual IPO activity by market cap size group, 1991-2018.
Source: Dimensional using Bloomberg data. The sample includes US market IPOs, including US-domiciled companies and foreign-domiciled IPOs in the US, with an offering date between January 1, 1991, to December 31, 2018. Excluded from the sample are IPOs with an offer price below $5, unit IPOs (common stock and warrants), and IPOs involving real estate investment trusts, closed-end funds, American depository receipts, partnerships, and acquisition companies. IPO categories (small, mid, and large) are based on market cap rank relative to all US-domiciled common stocks as of the most recent month-end. Large, mid, and small cap are defined as firms that rank in the top 500, 501–1,000, and >1,000 by market value, respectively.

Most IPOs fall into the small cap size group, defined as firms that fall below the largest 1,000 US‑domiciled common stocks at the most recent month‑end. Large cap and mid cap IPOs represent 24% and 19%, respectively, of total capital raised through IPOs over the sample period.


IPO PERFORMANCE

Dimensional evaluated IPO returns by forming a hypothetical market cap-weighted portfolio consisting of IPOs issued over the preceding 12-month period, rebalanced monthly.[1] This methodology excludes the initial first-day returns by design to alleviate the adverse selection problem inherent in the IPO allocation process.


Exhibit 2 compares the returns of the IPOs to the returns of the Russell 2000 and 3000 indices over the full sample period as well as two subperiods covering 1992–2000 and 2001–2018. IPOs underperform the Russell 3000 Index in both the overall period and sub-sample periods.


For example, IPOs generate an annualized compound return of 6.93%, 13.63%, and 3.74% over the full, initial nine-year and final 18-year sample periods, respectively, as compared to 9.13%, 15.70%, and 5.98% for the Russell 3000 index over the same time horizons. In comparison to the Russell 2000 Index, the hypothetical portfolio of IPOs underperform in the overall period (6.93% vs. 9.02%) and the 2001–2018 (3.74% vs. 7.29%) subperiod and outperform (13.63% vs. 12.56%) over the period from 1992 to 2000.

Chart showing the returns of IPOs from 1992 to 2018.
IPO Return Analysis - 1992 - 2018

Known drivers of returns largely explain the underperformance of IPOs. IPOs have underperformed the market because, as a group, they have behaved like small growth, low profitability, high investment stocks, which have had lower expected returns than the market.


SUMMARY

Investors considering IPOs should be aware of potential adverse selection and post-offering activities, such as the expiration of insider lockup periods. Investors should also understand that IPOs have generally underperformed broader market benchmarks in recent decades and that their fundamental characteristics suggest lower expected returns.



Mark Fonville, CFP®

Mark has over 18 years of experience helping individuals and families invest and plan for retirement. He is a CERTIFIED FINANCIAL PLANNER™ and President of Covenant Wealth Advisors.



Source: Dimensional Fund Advisors

Disclosure: Covenant Wealth Advisors is a registered investment advisor with offices in Richmond and Williamsburg, VA. Past performance is no guarantee of future returns. Investing involves risk and possible loss of principal capital. The views and opinions expressed in this content are as of the date of the posting, are subject to change based on market and other conditions. This content contains certain statements that may be deemed forward-looking statements. Please note that any such statements are not guarantees of any future performance and actual results or developments may differ materially from those projected. Please note that nothing in this content should be construed as an offer to sell or the solicitation of an offer to purchase an interest in any security or separate account. Nothing is intended to be, and you should not consider anything to be, investment, accounting, tax, or legal advice. If you would like accounting, tax, or legal advice, you should consult with your own accountants or attorneys regarding your individual circumstances and needs. No advice may be rendered by Covenant Wealth Advisors unless a client service agreement is in place. Hypothetical examples are fictitious and are only used to illustrate a specific point of view. Diversification does not guarantee against risk of loss. While this guide attempts to be as comprehensive as possible but no article can cover all aspects of retirement planning. Be sure to consult an advisor for comprehensive advice.


Registration of an investment advisor does not imply a certain level of skill or training.






 
 

JOIN 13,000+ FOLKS WHO SUBSCRIBE TO OUR FREE WEEKLY NEWSLETTER

FOLLOW US ON

  • Youtube
  • Facebook
  • LinkedIn
  • Instagram

CONTACT US

 

Email: info@mycwa.com

Hours of Operation:

Mon - Friday: 08:30 AM - 05:00 PM 

 

WILLIAMSBURG VA LOCATION

351 McLaws Circle,

Suite 1

Williamsburg, VA 23185

(757) 259-0111

 

RICHMOND VA LOCATION

8001 Franklin Farms Drive

RM 208

Richmond, VA 23229

(804) 729-5265

RESTON VA LOCATION

1768 Business Center Drive

Suite 120

Reston, VA 20190

(703) 991-2000

​Disclosures:

Services offered by Covenant Wealth Advisors (CWA), a d/b/a of Fonville Wealth Management LLC, a fee-only financial planner and registered investment adviser with offices in Richmond, Reston, and Williamsburg, Va. Registration of an investment advisor does not imply a certain level of skill or training. Certified Financial Planner Board of Standards Center for Financial Planning, Inc. owns and licenses the certification marks CFP®, CERTIFIED FINANCIAL PLANNER®, and CFP® (with plaque design) in the United States to Certified Financial Planner Board of Standards, Inc., which authorizes individuals who successfully complete the organization’s initial and ongoing certification requirements to use the certification marks. Investments involve risk and there is no guarantee that investments will appreciate. Past performance is not indicative of future results. By entering your info into our forms, you are consenting to receive our email newsletter and/or calls regarding our products and services from CWA. This agreement is not a condition to proceed forward. Nothing is intended to be, and you should not consider anything to be, investment, accounting, tax or legal advice. If you would like accounting, tax or legal advice, you should consult with your own accountants, or attorneys regarding your individual circumstances and needs. No advice may be rendered by Covenant Wealth Advisors unless a client service agreement is in place. If referenced, case studies presented are purely hypothetical examples only and do not represent actual clients or results. These studies are provided for educational purposes only. Similar, or even positive results, cannot be guaranteed.

*Free Strategy Session and Consultation:

No Monetary Cost
Our Strategy Session is provided at no monetary cost to you, and you are under no obligation to purchase any products or services.

 

Information Exchange
To request this Strategy Session, you must provide your contact information (name, email address, and phone number). By requesting this free session, you acknowledge that you are exchanging your contact information for the assessment and registering for our weekly newsletter offered at no monetary cost to you.

 

Assessment Process
Initial Consultation: We will schedule a meeting to discuss, document, and prioritize your retirement goals and concerns. During the conversation we may discuss strategies to consider in the areas of investment management, tax planning, and retirement income planning. Should you decide to become a paying client, we will design, build and implement a financial plan to help you to and through retirement.

 

No Obligation
You are not required to provide the additional financial information, meet with us beyond the initial consultation, or engage our services. You may discontinue the process or opt out of future communications at any time. You understand that by not providing information prohibits us from providing a thorough analysis.

 

Educational Nature
This Strategy Session is educational and analytical in nature. It does not constitute personalized investment advice or a recommendation to take any specific action. No advisory relationship is formed as a result of participating in this session. Any investment advice or implementation of strategies would only be provided after you formally engage us as a client through execution of a client service agreement.

 

Awards and Recognition

Inc. 5000 America's Fastest Growing Companies - Covenant Wealth Advisors was nominated by Inc. 5000 on Tuesday, August 12, 2025 as one America's fastest growing private companies. Companies on the 2025 Inc. 5000 list are ranked according to their percentage revenue growth over three years, from 2021 to 2024. To qualify, companies must be privately held, for-profit, based in the U.S., and independent (not subsidiaries or divisions of other companies) as of December 31, 2024. Since then, some companies on the list may have gone public or been acquired. Companies must have been founded and generating revenue by March 31, 2021. The minimum revenue requirement is $100,000 for 2021 and $2 million for 2024. CWA compensated Inc. 5000 for licensing rights to use this nomination in advertising materials. All honorees must pass Inc.’s editorial review. See full methodology.

Newsweek / Plant-A-Insights Group — America’s Top Financial Advisory Firms 2026 - Covenant Wealth Advisors was nominated by Newsweek/Plant-A-Insights Group in November of 2025 as one of America’s Top Financial Advisory Firms for 2026. You may access the nomination methodology disclosure here and a list of financial advisory firms selected. CWA compensated Newsweek/Plant-A-Insights Group for licensing rights to use this nomination in advertising materials. This nomination was granted by an organization that is not a CWA client.

 

Newsweek / Plant-A-Insights Group — America’s Top Financial Advisory Firms 2025 - Covenant Wealth Advisors was nominated by Newsweek/Plant-A-Insights Group in November of 2024 as one of America’s Top Financial Advisory Firms for 2025. You may access the nomination methodology disclosure here and a list of financial advisory firms selected. CWA compensated Newsweek/Plant-A-Insights Group for licensing rights to use this nomination in advertising materials. This nomination was granted by an organization that is not a CWA client.

Forbes / Shook Research — Best-In-State Wealth Advisor 2025Mark Fonville was nominated for the Forbes Best-In-State Wealth Advisor 2025 ranking for Virginia in April of 2025, based on data evaluated during the 12-month period ending June 30, 2024. Forbes Best-In-State Wealth Advisor ranking disclosure. Read more about Forbes ranking and methodology here. CWA compensated Forbes/Shook Research for licensing rights to use this nomination in advertising materials. This nomination was granted by an organization that is not a CWA client.

Forbes / Shook Research — Best-In-State Wealth Advisor 2026 - Mark Fonville was nominated for the Forbes Best-In-State Wealth Advisor 2026 ranking for Virginia in April of 2026, based on data evaluated during the 12-month period ending June 30, 2025. Forbes Best-In-State Wealth Advisor ranking disclosure. Read more about Forbes ranking and methodology here. CWA compensated Forbes/Shook Research for licensing rights to use this nomination in advertising materials. This nomination was granted by an organization that is not a CWA client.

 

USA Today / Statista — 2025 Ranking USA Today’s 2025 ranking is compiled by Statista and based on the growth of the companies’ assets under management (AUM) over the short and long term and the number of recommendations they received from clients and peers. Covenant was selected on March 19th, 2025. CWA compensated USA Today/Statista for licensing rights to use this ranking in advertising materials. See USA Today state ranking here. See USA Today methodology here. See USA Today for more information. This ranking was granted by an organization that is not a CWA client.


​RichmondBizSense — #1 Fastest Growing Company (2020)CWA was awarded the #1 fastest growing company by RichmondBizSense on October 8th, 2020 based on three-year annual revenue growth ending December 31st, 2019. To qualify for the annual RVA 25, companies must be privately-held, headquartered in the Richmond region and able to submit financials for the last three full calendar years. Submissions were vetted by Henrico-based accounting firm Keiter. No compensation was provided to RichmondBizSense in connection with this ranking. This ranking reflects historical growth during the 2017–2019 period and is not indicative of current or future performance.

Expertise.com — Best Financial Advisors (2026) - Expertise.com selected Covenant Wealth Advisors as one of the best financial advisors in Williamsburg, VA and best financial advisors in Richmond, VA for 2026, last updated as of this disclosure on March 12, 2026. Expertise.com's selection process evaluates providers across five criteria: (1) Availability — confirming the provider's service area and accessibility; (2) Qualifications — validating licenses, certifications, and professional accreditations; (3) Reputation — analyzing review data across public records, including volume, average scores, and rating consistency; (4) Experience — assessing primary area of expertise, variety of services offered, and years in practice; and (5) Professionalism — conducting mystery shopping calls to evaluate knowledgeability, friendliness, and responsiveness. Expertise.com researches more than 60,000 businesses monthly across over 200 industries. CWA compensated Expertise.com for advertising on their platform in connection with use of this rating. This selection was made by an organization that is not a CWA client.

General Award Disclosures - The awards and nominations listed above were granted by organizations that are not CWA clients. Where compensation has been provided in connection with obtaining or using any third-party rating, it is disclosed within the specific award entry above. Rankings and awards are not indicative of any client’s experience or of future performance. They should not be construed as a current or past endorsement of CWA by any of its clients. While we seek to minimize conflicts of interest, no registered investment adviser is conflict free and we advise all interested parties to request a list of potential conflicts of interest prior to engaging in a relationship.

 

CWA is a member of the Better Business Bureau. We compensate the BBB to be a member and our BBB rating is independently determined by the BBB.

Client retention rate - Client retention rate is calculated by (total clients at end of period – new clients acquired during period) / total clients at start of period) x 100%. When displayed, the retention rate will specify the time period measured can assumed to be from January 1st to December 31st of the year provided. Past retention rates are not indicative of future client satisfaction or retention.

bottom of page